FOR IMMEDIATE RELEASE                                                                  

For more information, contact:

Susan Altrui

501-661-7208 direct

501-351-0273 cell

saltrui@littlerock.gov

Katie Grant

501-661-7212 direct

501-259-8400 cell

kgrant@littlerock.gov

Coleman Dairy Sponsors Discount Admission Day this Saturday

Coleman Dairy 150^th Anniversary Marked by $150,000 in Gifts to the Zoo

LITTLE ROCK, Ark. (August 2, 2012) – The Little Rock Zoo and Coleman Dairy announced today that it will host the annual Coleman Dairy Discount Day this Saturday, August 4, 2012.  

            In honor of Coleman Dairy’s 150^th anniversary, admission to the Zoo will be only 150 pennies ($1.50) per person all day on Saturday.  Coleman Dairy’s sponsorship of the Zoo also marks a more than $150,000 commitment the company has made to the Zoo in the form of cash sponsorships and in-kind product donations over the past three years. 

            “The Little Rock Zoo couldn’t be more thrilled to have Coleman Dairy back again as an annual sponsor for a special discount day at the Zoo.  Coleman Dairy has a strong commitment to the Zoo and wants every Arkansan to experience this great family attraction that provides engaging experiences to inspire people to value and conserve our natural world,” said Zoo Director Mike Blakely.

            In addition to providing a sponsorship for the discount day, Coleman Dairy has also provide the Zoo with in-kind product donations for Café Africa and for special events at the Zoo, and has also provided free advertising opportunities for the Zoo on its milk cartons.  The annual sponsorship totals more than $50,000 and 2012 marks the third year in a row that Coleman Dairy has made this commitment. 

            “Coleman Dairy is a family owned business serving the families of Arkansas.  As such, we are pleased to support one of the state’s largest family attractions, the Little Rock Zoo,” said Arden Coleman. 

            Coleman Dairy Discount Day will run all day on Saturday.  Gates will open at 9 a.m. and last admission will be at 4 p.m. with the Zoo closing to the public at 5 p.m.  The Wild Wonders Animal Show will run at 11 a.m. and 1:30 p.m. at the Civitan Amphitheater and other special programs are scheduled throughout the Zoo during the day.  More information can be found by logging on to LittleRockZoo.com or calling (501) 666-2406.

The Little Rock Zoo is accredited by the Association of Zoos and Aquariums.  Look for the AZA logo whenever you visit a zoo or aquarium as your assurance that you are supporting a facility dedicated to providing excellent care for animals, a great experience for you and a better future for all living things.  With its more than 200 accredited members, AZA is a leader in global wildlife conservation and your link to helping animals in their native habitats.  For more information, visit www.aza.org.

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